Kashmala Malik

Kashmala MalikJul 12, 2026

I never waited to "become an expert." I just posted while I was still figuring it out.   That's genuinely the whole story.   No audience. No credentials. Just a software engineering student throwing SEO tips into the void.   Then AI search happened and flipped the whole game.   I had two options. Learn GEO quietly in private until I felt "ready" (never happens btw). Or post the messy, real-time, still-figuring-it-out version in public.   I went public.   Every framework. Every audit. Every "wait that didn't work" moment. All of it, live.   Here's what that actually built:   → Posted daily, no gaps, for two years straight → Every post building on the last one → Followers growing with the consistency, not the aesthetic → Every single post still indexed, still linkable, still pulling weight today   The receipts:   45,000+ followers. #1 SEO creator in Pakistan. #3 female SEO voice worldwide, per Favikon.   Not one viral fluke. Two years of showing up when literally nobody was watching.   The actual lesson:   LinkedIn didn't teach me GEO. Posting what I was learning, before I felt "qualified," did.   The platform was just the megaphone. The discipline was the real asset.   If you're sitting on knowledge waiting to feel ready enough to post it, you're doing it backwards. You get qualified by showing up, not before it.   Comment "GROWTH" and I'll send you the exact posting framework that took me from zero to a ranked GEO voice.   ♻️ Repost this for someone who's still "waiting until they're ready"

Kashmala MalikJul 13, 2026

The Claude + Google Search Console hack that pulls AI citations away from your competitors permanently People doing GEO are creating content right now. Good content. Optimised content. Content with answer blocks and FAQ schema and everything the blogs told them to do. And they're still not getting cited. Here's what nobody is saying out loud: You're not losing citations because your content is bad. You're losing them because your content has gaps. And your competitor's content doesn't. AI engines don't pick the best writer. They pick the most complete source. Here's exactly how to find every gap and close it. Step 1. Export your query clusters from GSC Go to Performance. Filter by your top 20 pages. Export all queries hitting each page. You're not looking at keywords. You're looking at subtopics. Every query with high impressions but low clicks is a subtopic AI engines are sending people elsewhere for. That gap between what people ask and what your page answers is exactly where your competitor is getting cited instead of you. Step 2. Drop the CSV into Claude. Use this prompt verbatim. "Here is my GSC export of queries and landing pages. For each page, do the following: 1. Group queries into subtopic clusters 2. Identify subtopics with high impressions but low clicks, these are my citation gaps 3. Write a GEO optimised answer block under 60 words for each gap, direct, fact-first, brand named early 4. Flag which competitor is likely being cited instead 5. Output as a table then list schema blocks below" Complete gap map. Under 60 seconds. Answer blocks written. Schema generated. Competitor flagged. Step 3. Verify who is stealing your citations Paste your top 3 gaps into Perplexity and ChatGPT. See who comes up every time. Give that URL to Claude and ask: "What does this page cover about [subtopic] that mine at [your URL] doesn't?" That's your exact fix list. Nothing more needed. Step 4. Deploy. Reindex. Let the loop run. Add answer blocks above the fold on each page. Add FAQPage schema below. Go to GSC. Hit Request Indexing. Now the loop runs: GSC shows the gaps → Claude writes the blocks → You deploy and reindex → AI engines find the complete version → Citations shift to you → Permanently Why this works when everything else doesn't LLMs cite 2 to 7 domains per response. That's it. The window is tiny and competition is still low. AI engines are not loyal. They cite whoever answers most completely right now. Change what's on your page today. You change who gets cited tomorrow. Six months from now this window closes. The ones doing this now won't be talking about it. They'll just keep getting cited. ♻️ Repost if this opened your eyes. Someone in your network is losing citations to a gap they don't even know exists. -- Follow Kashmala Malik for more Claude + AI SEO hacks every week