Justine Namour is CTO and co-founder of Naano, the B2B creator marketplace started in Paris in 2025 by Justine, Thomas Marcelle and Alexis Jarre.
Justine leads the product and engineering behind Naano: how brands find and book creators at a fixed price per post, how creators are paid without invoicing each brand, and how every sponsored post is tracked so a brand can see the clicks, companies and leads each creator brings.
The articles explain the mechanics behind B2B creator campaigns: tracking, payments, timelines and the data Naano publishes.
Justine studied at the Sorbonne in Paris.
Articles by Justine Namour
- The 7 Days After You Accept a Sponsored Post (2026)Accepting takes minutes. Publishing takes another week. A working playbook for LinkedIn creators on the seven days that decide whether you get rebooked.
- B2B creator campaigns in Europe: 15 answers (2026)Direct answers to what B2B teams in Germany, Austria and France actually ask before their first LinkedIn creator campaign: pricing, ROI, agency vs platform, contracts.
- How much to charge for a sponsored LinkedIn post (2026)Real 2026 rates for sponsored LinkedIn posts: a pricing formula, rate tables by follower tier, and how to justify your price to B2B sponsors.
- LinkedIn Thought Leader Ads vs Creator Posts (2026)What LinkedIn Thought Leader Ads cost in 2026, how they compare to booking organic creator posts at a flat fee, and when a B2B team should combine both.
- LinkedIn Dwell Time in 2026: What Affects ReachLinkedIn uses dwell time alongside skips, clicks, comments and relevance. Here is what its engineers disclose—and what B2B teams should do with it.
- Should B2B founders post themselves or hire creators? The decision frameworkFounder time on LinkedIn produces real pipeline, until it doesn't. A time-and-cost worksheet you fill with your own numbers, current creator prices from the Naano Index, and a stage-by-stage framework for when to add external creators.
- LinkedIn algorithm 2026: how it ranks creators and brand pagesHow the LinkedIn algorithm ranks posts in 2026, from LinkedIn's own engineering publications: language-model retrieval, a Generative Recommender that predicts clicks, skips and long dwells, and what that means for B2B brands choosing between company pages and creators.
- LinkedIn Sponsored Post Usage Rights (2026)A creator-side guide to LinkedIn sponsored-post usage rights: organic publication, paid amplification, edits, duration, territory and disclosure.
- Why a portfolio of micro-creators beats one big LinkedIn name for B2B SaaSBooking one large LinkedIn creator concentrates campaign risk. Here is how to test a portfolio of micro-creators with fixed per-post fees and consistent measurement.