Best B2B influencer marketing agencies in 2026 (LinkedIn-first, compared)

The best B2B influencer marketing agencies in 2026, by need: Creator Authority, BrandRefer and Les Années Folles for LinkedIn-first campaigns; TopRank Marketing, Directive and Sculpt when influencers are one part of a wider B2B program; Naano Managed Campaigns and Limelight when you want a published price and a campaign run on a platform. There is no single best agency: the right one depends on your channel, your market and whether you want to keep the creator relationships.

Naano publishes this list and appears in it, so judge it on the sources linked below.

A B2B influencer marketing agency finds the creators your buyers already follow, briefs them, gets the posts approved and published, pays them and reports on what happened. In 2026 that mostly means LinkedIn, with podcasts, webinars and YouTube around it.

The hard part of choosing one is that most agencies look alike from the outside. They show logo walls and talk about "authentic voices". This list compares them on facts you can check instead: how deep they go on LinkedIn, which B2B clients they name themselves, whether they publish prices or minimum budgets, and what you keep when the campaign ends.

How this list was built. Every agency below was checked on its own website on 21 October 2026, and each fact links to the page it came from. Where a site did not state something, we say so rather than guess. Naano publishes this list and appears in it; its entry uses the same criteria and the same sources: its own pages.

How we compared them

• LinkedIn depth. Is LinkedIn the core of the offer, one channel among many, or an occasional extra?
• B2B proof. Which B2B clients or campaigns does the agency name on its own site?
• Price transparency. Does it publish a fee, a minimum budget or a pricing model?
• What you keep. Do the creator relationships, approvals and results stay with you after the campaign?
• Fit. Which kind of B2B team the offer is actually built for.

Quick comparison

Managed services on a B2B creator marketplace

Naano Managed Campaigns

Naano Managed Campaigns is the done-for-you side of Naano, a B2B creator marketplace. A dedicated Naano team runs strategy, creator casting, briefs, draft reviews, creator payments and reporting. You approve the creator shortlist and every draft before anything is published. The same team runs campaigns on LinkedIn and X; see the LinkedIn influencer marketing agency and X influencer marketing agency pages.

• Network: 3,300+ B2B creators in 103 countries (Naano database count, 20 October 2026): founders, operators and senior specialists.
• Pricing: published. A management fee from €3,000 per month plus a creator budget from €6,000 per month, with a three-month minimum. Self-Serve, where your team books creators itself, is €0 a month.
• B2B proof: Finary ran 22 posts with 20 creators for 300,000 LinkedIn impressions; Attio opened the French market with 16 creator posts; creators published for Synthesia in English, French and Spanish.
• What you keep: the campaign lives in your own Naano workspace, with a tracked link per creator, so you can run the next one yourself.
• Best for: B2B brands that want an agency's bandwidth without renting the program.

Limelight

Limelight presents itself as a B2B influencer platform giving access to "10k+ thought leaders". It is the model closest to Naano: self-serve booking plus a managed tier. Its pricing page lists self-serve at $599 a month and a managed service from $4,000 a month, charged as a tiered share of spend, with a three-month commitment.

LinkedIn-first agencies

Creator Authority

Creator Authority describes itself as "an influencer and creator marketing agency built for LinkedIn and professional audiences", covering strategy, creator identification, creative and production, paid media and measurement. It states that it is a certified LinkedIn Marketing Partner. On 19 October 2026, Marketing Dive reported that Billion Dollar Boy Group had acquired it. Pricing is not published.

Best for: LinkedIn-first programs that may also need paid amplification and the resources of a larger creator group. See Naano vs Creator Authority.

BrandRefer

BrandRefer is a LinkedIn-only network that it says reaches "800'000+" professionals through its members. The logos on its site include Navan, Bloomreach, Zendesk, Celonis, Spendesk and Chargebee. It reports clients' cost-per-lead results rather than its own prices.

Best for: demand generation around webinars, reports and other gated content.

Les Années Folles

Les Années Folles presents itself as a B2B influence marketing agency, working on LinkedIn, executive thought leadership, podcasts, video and employee advocacy, with offices in Paris, London and New York and a stated network of "450+ creators". Clients shown on its site include Rakuten, American Express, QuickBooks, HubSpot, Payfit, Pennylane, Alan and Sodexo. Pricing is not published.

Best for: campaigns aimed at French decision-makers.

B2B agencies with an influencer practice

TopRank Marketing

TopRank Marketing is a Minneapolis B2B agency that lists "24+ years in business" on its homepage. Its influencer service is turnkey: strategy, identification, recruiting, management and payment, with co-created content, co-hosted LinkedIn Lives, podcasts, webinars and affiliate programs. Its homepage claims 2,000+ influencers and 325+ clients, and its site names Adobe, SAP, LinkedIn, Smartsheet, Dell Technologies and Salesforce. Pricing is not published.

Best for: enterprise B2B brands that want influencers woven into a wider content program. See Naano vs TopRank Marketing.

Directive

Directive runs a LinkedIn influencer program for SaaS that it says is "scored against your ICP and measured on pipeline", alongside podcasts, communities, events and employee or customer advocates. It names Zapproved and TigerConnect on that page. Pricing is not published.

Best for: SaaS marketing teams that evaluate every channel on pipeline.

Sculpt

Sculpt is a B2B social agency based in Iowa City that says it launched in 2012. Its influencer work covers outreach, contracts and payments, alongside organic, paid and executive social. Clients it names include Loom, KnowBe4, Monotype, Remote and Schneider Electric.

Best for: teams that want one agency for all of their B2B social media, creators included.

Onalytica

Onalytica sells influencer software, professional services and consultancy for enterprise B2B teams. It was founded in 2009 and offers a database of 700,000+ influencers. Its website could not be reached when we checked on 21 October 2026, so these details come from the site as archived on 1 August 2026.

Best for: enterprise teams that want to map their influencer landscape and have the program run for them. See Naano vs Onalytica.

Large social agencies with B2B work

The Influencer Marketing Factory

The Influencer Marketing Factory is a Miami and New York agency with a B2B page offering "bespoke influencer campaigns for businesses operating in the B2B sector": influencers, content, advertising and creator research. The logos on its homepage are mostly consumer and tech brands (Google, Meta, Hyundai, Coinbase). Pricing is not published.

Best for: B2B brands whose buyers also live on TikTok, Instagram or YouTube. See Naano vs The Influencer Marketing Factory.

Socially Powerful

Socially Powerful is a global influencer agency based in London, active since 2017, with dedicated B2B and LinkedIn pages. It is one of the few to publish budget guidance: its homepage states a "Minimum Project Size: $50,000+", while its LinkedIn page puts single-influencer pilots from $5,000.

Best for: large, multi-channel programs with a matching budget.

The Goat Agency

The Goat Agency is a New York and London influencer agency without a dedicated B2B service. It does publish a B2B case study: an IBM Granite campaign with seven creators and about 43 million impressions.

Best for: high-reach creator video for enterprise technology launches.

Global networks

Ogilvy launched a global Business Influence service in November 2022. Edelman's business marketing practice focuses on B2B thought leadership and publishes an annual report with LinkedIn, but does not explicitly sell B2B creator campaigns. Both suit large enterprises that want influence tied to PR, reputation and advertising rather than a standalone creator program.

How to choose in five minutes

1. If LinkedIn is the channel, start with the LinkedIn-first group: Creator Authority, BrandRefer, Les Années Folles or Naano Managed Campaigns.
2. If you need a price before the first call, only Naano, Limelight and Socially Powerful publish one. Everyone else quotes.
3. If you want to run the next campaign yourself, ask each agency who owns the creator relationships, the drafts and the tracked results once the contract ends. On a marketplace with a managed service they stay in your workspace; with most agencies they stay with the agency.
4. If your buyers are French, Les Années Folles and Naano both run French-language campaigns.
5. If pipeline is the only metric, ask for tracked links per creator and how leads are attributed before you sign. Our guide to measuring the ROI of B2B creator marketing lists the questions.

Whichever partner you pick, the content that travels follows the same patterns. Naano measured them on 2,301 sponsored posts in The LinkedIn and X algorithms in 2026, decoded.

FAQ

What are the best B2B influencer marketing agencies in 2026?

For LinkedIn-first B2B work, the specialists are Creator Authority (now part of Billion Dollar Boy Group), BrandRefer, Les Années Folles in France and Naano Managed Campaigns. TopRank Marketing, Directive and Sculpt are B2B marketing agencies with an established influencer practice. The Influencer Marketing Factory, Socially Powerful and The Goat Agency are larger social agencies that also run B2B campaigns. The right one depends on your channel, budget and how much of the program you want to own afterwards.

How much does a B2B influencer marketing agency cost?

Most agencies do not publish prices. Among those that do: Naano Managed Campaigns start from a €3,000 management fee per month plus a creator budget from €6,000 per month, with a three-month minimum (Naano's price as of 27 October 2026); as checked on 21 October 2026, Limelight's managed service starts from $4,000 a month with a three-month commitment; Socially Powerful's homepage states a minimum project size of $50,000+. Creator fees usually come on top of the agency fee.

Which B2B influencer agencies specialise in LinkedIn?

Creator Authority describes itself as built for LinkedIn and professional audiences and is a certified LinkedIn Marketing Partner. BrandRefer runs a LinkedIn-only network of professionals. Les Années Folles focuses on B2B influence in France. Naano runs its managed campaigns on its own LinkedIn creator marketplace of 3,300+ B2B creators.

Should I hire an agency or use a platform?

Hire an agency when you have budget but no team to run creators; use a platform when you want control and to keep the creator relationships in-house. A managed service run on a platform, such as Naano Managed Campaigns, gives you the agency's bandwidth while the campaign, creators and data stay in your own workspace.

Sources

All pages accessed on 21 October 2026, except Onalytica (archived copy of 1 August 2026).

• Creator Authority, About; Marketing Dive, Billion Dollar Boy Group bets B2B is creator marketing's next big wave, 19 October 2026.
• TopRank Marketing, Influencer marketing services.
• The Influencer Marketing Factory, Influencer marketing for B2B.
• Limelight, Pricing.
• Socially Powerful, homepage and LinkedIn influencer marketing.
• Directive, LinkedIn influencer agency.
• Ogilvy, Business Influence launch; Edelman, Business marketing.
• Naano, Managed Campaigns and pricing.

Further reading

• B2B influencer agency vs platform: which should you use?
• Best B2B influencer marketing platforms 2026
• How much B2B influencer marketing costs
• Naano vs TopRank Marketing
• Naano vs Creator Authority
• Naano vs The Influencer Marketing Factory