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Quality engineer. I design the delivery process that keeps releases fast and incidents rare. 20 years in QA, DevOps and Head of Delivery roles. | Keynote speaker | Author
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€450per post, fixed price
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Your team has been told it can ship faster or have fewer incidents, and that the job of quality is to choose. I have spent twenty years building processes where nobody has to choose. QA engineering, DevOps, Head of Delivery. Every one of those roles came down to the same two numbers: how often the team releases, and how much of what it releases needs hot fixing. The teams that did well on both had designed for it: they knew where their defects actually got through, what a human review was for, and how to write work down clearly. That is what I help quality engineers build, now that AI writes code faster than anyone can read it and every one of those decisions matters more than ever before. If you think your team could do better, you're probably right, and I can help. Just shoot me a message.
My most engaged audience
56% Manager / Lead · 79% Engineering / Data
From 82 people who reacted to or commented on my posts
Public LinkedIn data · Oct 8, 2026
Something I’ve been thinking about lately: QA is the only profession I know where people regularly say “critical thinking is our most important skill” Like that’s the crown jewel of our identity. Not quality strategy. Not experimentation. Not translating risk into action. Just ... critical thinking. Don’t get me wrong. It’s useful. I want people on my team who can think critically. But it’s the starting point. Not the skill that sets you apart. Imagine if a developer said, “I’m really good at thinking logically” and stopped there. Or a product manager said, “My strength is being curious.” Okay ... cool. And? We don’t get paid to think. We get paid to do something valuable with that thinking. That’s why I keep coming back to the skills that make your thinking visible and useful to others: Framing problems clearly Asking questions that change direction Spotting risk before it shows up in a bug tracker Turning a fuzzy feeling into a testable insight That’s what makes you a quality advisor. Not abstract reasoning, but the ability to act on it and make it land. Curious where you stand on this. Do you think we overplay “critical thinking” as a skill in QA?
Seventeen years before anyone called it prompt engineering, Rolls-Royce solved the same problem for a jet engine control system. They were working through airworthiness regulations, where a requirement that reads two ways is a safety problem. What came out of it was EARS, the Easy Approach to Requirements Syntax: five sentence patterns, each with a keyword and a fixed shape. Name the condition, name the system, say what it does. Nothing is left for the reader to infer. A coding agent is the reader now, and it infers without telling you. The five patterns still work on a ticket, and a criterion written in one of them maps onto a test almost one to one. Swipe through the five, then tell me which pattern your last ambiguous ticket was missing.
A somewhat random rant. I just opened a Miro board to brainstorm some ideas, and I had to click no less than 5 times to get to a blank board. It really should be the other way round, no clicks = blank slate. I want a template = I'll go find one. It's not rocket science, folks.
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Based on 82 people who reacted to or commented on my posts. Percentages use the profiles that could be classified.
Based on 82 people who reacted to or commented on my posts. Percentages use the profiles that could be classified.
Based on 82 people who reacted to or commented on my posts. Percentages use the profiles that could be classified.
Based on 82 people who reacted to or commented on my posts. Percentages use the profiles that could be classified.
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Katja Obring is a B2B LinkedIn creator based in the United Kingdom with 9,883 followers, posting about Software, AI, and Creative. On Naano, one sponsored LinkedIn post by Katja Obring costs €450, a fixed price per post.
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