Ariel Cohen

Ariel CohenSep 23, 2026

I just read how Deel added $140M ARR in 90 days without hiring a single person. This is WILD. 8,000+ agents doing the work of ~600 employees. Revenue per employee 2x'd. The tool is called Akai. It started as an internal hack for their Finance, HR and Compliance ops. It worked so well they're launching it for everyone today. Here's the part that broke my brain: You don't write the automation. You record yourself doing the work. Screen record one messy payment reconciliation. Akai watches you pull wire info from an ancient bank portal, paste it into Excel, check NetSuite, open a Zendesk ticket.. and builds the workflow, the steps and the guardrails on its own. Edge cases included, without you writing a single regex. Want to change it? Say it in plain English. "Strip slashes on wire memos and auto-apply partial payments." Done. Then 100 colleagues fork it for their PSP, their ledger, their region. Think about the level of abstraction here. 2023: you wrote prompts. 2024: you dragged boxes around a workflow canvas. 2025: you vibe coded it in Claude Code. 2026: you just DO the job once.. and the job is automated. Claude Code and Codex are single-player. Every person rebuilds the same skill from scratch. Akai is multiplayer by design, self-learning from millions of runs across a 7,000 person team. At Swan AI we run our entire GTM on agents, so I know how hard "make it work for the whole team" is. This is AI adoption taking its next step. And they put an Automation Guarantee on it: if they can't automate 1,000 hours of work in your first 30 days, full refund. Check it out: akai.run What's the most soul-crushing manual process you'd record first?

Ariel CohenSep 27, 2026

I had to rub my eyes to see that this is true: founders are giving away the exact playbooks they built their companies on for free. People who BUILT companies on these playbooks are giving them away for free. That made no sense to me.. more on that at the end. If you're a founder, these 9 are your shortcut: 8 founders, plus Mike Heller who invests in founders & coached 30+ of them to sell. here they are: 1/ Competitive white space - Justin Rowe, Impactable - B2B LinkedIn Agency Paste your competitors, get what everyone is saying, what nobody is saying, and where your positioning should go. https://lnkd.in/ecr4d3k6 2/ Founder GTM audit - Mike Heller, Floodgate (ex-Clearbit) Paste your sales call transcripts, get his read on discovery, demo, pricing and follow-up.. from one call to a full quarter. https://lnkd.in/e4dFf6qF 3/ Outreach messaging - Maja Voje, author of GTM Strategist Cold email where the reader gets something useful in the email itself (an insight, a benchmark, a resource) before you ask for anything. https://lnkd.in/eQ5rhuxP 4/ Closed-lost revival - Rutger Katz, NEON Triforce A quarterly sweep of the pipeline you already paid for: lost deals, quiet proposals, champions who moved. https://lnkd.in/eJQyJPWN 5/ Call follow-up sweep - Boaz Descalo, node8 Reads a week of calls, pulls every promise you made, and drafts the follow-up each account is owed. https://lnkd.in/eKEZbUby 6/ ICP fit and buying readiness - Brian Carroll, markempa Investigate, watch or pass on an account before discovery, pursue or pass after it. Every verdict cites its evidence. https://lnkd.in/eShx34KE 7/ SEO business fit filter - Sam Dunning, Breaking B2B Five gates every keyword has to pass: pipeline potential, ICP match, honest product fit. Traffic from the wrong audience is a cost, not a win. https://lnkd.in/e5FP3vbi 8/ B2B cold email copywriting - Tim Yakubson 🚀, B2B Boosted Distilled from millions of sends: list 40%, offer 40%, copy 20%. Deliverability first, then five email frameworks. https://lnkd.in/ef9z_8Aq 9/ Creator campaign brief - Max Nimmo, CreatorWorks A brief for each creator, tuned to their voice and your ICP: messaging, guidelines, dos and don'ts, examples. https://lnkd.in/eCPrymRU So why do founders give this away? Because a playbook in a PDF is marketing. A playbook your agent runs is a relationship. Every founder on this list figured that out faster than the rest of us. Install one today. All 394 are free, on the marketplace we started at Swan AI. ♻️ Repost for a founder still buying courses.

Ariel CohenOct 18, 2026

I just ran the entire gtmskills.com library against my own GTM setup. Gosh it was worth it: 422 skills, 87 operators, One prompt. It's the highest density of value you can get out of Claude this week.. so give this to yours RIGHT NOW and run it: "Claude, clone the gtmskills.com github repository (github.com /swan-gtm/ gtm-skills). It holds 422 GTM skills written by 87 operators. Run all of them against my setup (CRM, tools, workflows, content, everything you can access) and map the opportunities in this order: 1/ Motions I'm already running → which skills make them better, and exactly what to change 2/ Motions I'm NOT running yet → which ones fit my ICP and stage, ranked by expected impact 3/ Work I still do by hand → which skills already automate it, so I can hand it off this week Then: → Rate the top 10 skills for me (impact, effort, why it fits my setup) → Audit my setup: what's broken, what's duplicated, what's missing → Give me a 30-day rollout plan, starting with the one skill I should install today" I uncovered some awesome flaws in our funnel from this move - best money move I made this week. We built www.gtmskills.com at Swan AI together with Pavilion so the best operators' playbooks live in one place your agent can actually read. It's open source. Run it and tell me what came out #1 for you 👇 ♻️ Repost so your team runs it too