Jonathan Tjoandi

It’s not every day a San Francisco startup flies out and asks to tour our office. Was great meeting you, Dennis Chen. Hope you eventually found your way out of the basement 😂 Huge shoutout to the Interfaze (YC P26) team for making the trip. Always fun jamming on AI, tech, and what the future of work looks like. Is this the start of my acting career, or should I keep my day job at Rose Rocket? cc. Jamyang Tenzin

I want to know what you're building right now. Some of the best connections I've made is from Linkedin. I've spent this month posting every day about GTM, freight, and how I actually build things with Claude. What I haven't done enough of is turn around and ask the same question to the people reading it. So. What are you building? → A startup, a SaaS, an agency, a side project you're not ready to call a company yet → A GTM motion inside someone else's company, the way I'm building one at Rose Rocket → A community, the way GTM North started as one conversation and turned into something bigger → Something you haven't told anyone about yet, including yourself half the time Half of what I've tried building this year went nowhere. I don't post about those nearly as much as the wins. That's on me, not on the work. Stage doesn't matter. "Just an idea" counts. Drop what you're building in the comments. I'll actually reply, and if there's someone in my network you should be talking to, I'll make the intro. Post 11/30

GTM North started as a DM and is now 250+ GTM operators deep in Toronto. Proud to help build the community Canada’s GTM tech ecosystem has been missing. Huge shoutout to my co-founder Max Woo + Ifeoluwa Alade, LLB and our partners Women in Tech Sales (WITS) - Kim Benedict and the whole crew pushing Canada’s tech ecosystem forward. If you’re in Vancouver, Montreal, Calgary, Ottawa, or Halifax and want to bring this energy to your city, comment “AMBASSADOR” with your city. If you want to sponsor our next event, DM me. Let’s build the GTM community Canada’s been missing.

I'm in GTM, not engineering. The terminal used to terrify me. Black screen, blinking cursor, one typo away from breaking something I don't understand. A few months back, I set up my own AI coding agent. No engineer helped me. I installed cmux, a free terminal built for running AI coding agents like Claude Code in parallel, and wired in the Claude Code CLI myself. Instead of five windows I can't tell apart, I get one sidebar, one tab per agent, and a blue ring that lights up when one of them actually needs me. While I was in there I wrote up the whole setup, then went back and fact checked every step against the live docs. Good thing I did. My first draft had the CLI install going through npm with a Node requirement Anthropic quietly deprecated back in January. Exactly the kind of detail that wastes someone's first ten minutes and makes them give up before they start. If a GTM person with zero engineering background can get this running before lunch, so can you. BUILDING THE NEWSLETTER VERSION NOW Full playbook. Screenshots. Copy paste steps. The whole thing, no jargon. Comment "cmux" and I'll send it your way. Make sure to connect with me so I can DM you. Take the first leap. The terminal is a lot less scary than it looks. Post 10/30 #AIcoding #ClaudeCode #cmux #vibing #30daychallenge

What if I tell you can control your Linkedin feed??? Your LinkedIn feed wasn’t built for you. It was built to keep you here. Those are two very different goals, and most days, you can tell. Here’s the part almost nobody knows: you can build your own feed. Only the people you pick. Newest first. No algorithm in between. It takes four minutes. No tools. Here’s how to do it: 1) Go to https://lnkd.in/gvEPhy6c 2) Sort by Latest 3) Under From member, add the people you want in your feed 4) Run the search 5) Bookmark the URL The whole query lives in the URL, so the bookmark is the feed. It’s fresh every time you open it. Now, here’s where it gets interesting. Most people build this as a reading list of people they admire. Instead, build it as a prospecting surface. Add twenty people from the operation you’re trying to understand: dispatchers, ops managers, fleet leads, the people actually running the show, not just the executives doing thought leadership. Then read that feed for a week without commenting on anything. You will learn more about what that role worries about than any discovery call will give you, because none of it was said to a vendor. Credit to Sahil Patel, who showed me this. I’ve used it every morning since. Make sure to save and share this post! Post 9/30