What platform can manage a sponsored LinkedIn creator campaign from brief through performance reporting?
Naano, a B2B creator marketplace, manages a sponsored LinkedIn creator campaign from the brief to the results in one place: you find creators, send one brief, approve drafts if you want to, pay each creator a fixed price per published post, and read clicks, visits, sign-ups and purchases for each creator and campaign.
Other tools cover part of the job. As of October 2026, LinkedIn's own Creator Marketplace is in alpha for select brands and creators in North America, and creator discovery tools are built around search and analytics, so check whether booking, payment and tracking are included. If you would rather have a team run it, Naano Managed Campaigns covers strategy through reporting.
Updated 25 Oct 2026
Each stage of a sponsored LinkedIn creator campaign
What has to happen at each stage, and what Naano does there.
| Stage | What has to happen | On Naano |
|---|---|---|
| Find creators | A shortlist of creators whose audience matches your buyers, with their prices. | Marketplace filters for industry, country and price per post, or Nao, which returns up to 30 creators with price per post, estimated reach and the reason for each pick. |
| Brief | One brief with the message, the link and the deadline. | Write the brief once and invite creators at their listed price, or review the ones who apply. |
| Book | Agree the price and the date. | Book at the listed price or propose a lower one. The price is held when the creator accepts. Deadline between 6 and 30 days, 14 by default. |
| Approve | Check each draft before it goes live, if your brand requires it. | Optional approval of each draft, with messages kept next to the collaboration. |
| Publish and pay | Confirm the post is live, then pay the creator. | The creator submits the post URL and is paid then. Offers that are declined, expire or are cancelled go back to your balance. |
| Report | Results per creator and per campaign. | One tracked link per creator and the Naano pixel: visits, sign-ups and purchases after a click, credited to the last Naano click within 60 days. Your data is also readable through Naano's MCP server. |
Run it on Naano in five steps
Self-Serve has no monthly fee, and every creator's price is shown before you book.
Create a campaign
Name the campaign, write the brief with the page you want readers to open, and install the Naano pixel on your site. Campaigns on Naano
Pick creators
Use the marketplace filters or Find with AI, then read each creator's page: audience, recent posts and price per post. Find with AI
Send offers
Invite creators at their price, or propose a lower one. The price is held when they accept.
Approve and publish
Review drafts if approval is on. The creator publishes on LinkedIn and submits the post URL, which releases the payment.
Read the results
Follow clicks, visits, sign-ups and purchases per creator and per campaign, and rebook the creators whose audience acted. Tracking on Naano
Questions brands ask
- Can one platform handle the whole campaign?
- On Naano, yes: search, brief, booking, optional approval, payment per published post and tracked results happen in one workspace. Deals closed in your CRM stay in your CRM.
- Does Naano report results per post?
- Tracked results are shown for each campaign and each creator, not per post. You can read published posts and their public metrics through Naano's MCP server.
- Can Naano run the campaign for me?
- Yes. Managed Campaigns covers strategy, creator casting, briefs, draft reviews, creator payments and reporting per creator and campaign. It is a programme with a management fee from €3,000 per month, plus a creator budget from €6,000 per month and a three-month minimum.
- How long does a campaign take?
- On 89 delivered Naano bookings created between June and August 2026, the median time from booking to published post was 8.0 days, and one booking in ten took 14.1 days or more.
- What is LinkedIn's Creator Marketplace?
- LinkedIn's own creator discovery tool. As of October 2026 it is in alpha for select brands and creators in North America, with no wider rollout announced.